bottlegreen was founded in 1989 by husband and wife, Kit and Shireen.
The founders were winemakers by trade, inspired to create something extraordinary. Kit and Shireen were passionate about creating the best products and so, they adopted a unique filtration process, traditionally used for winemaking, to filter out all the impurities and sediment to deliver exceptional quality. They began experimenting with elderflower that grew on the lanes surrounding their Cotswold factory, bottlegreen’s hand-picked Elderflower Cordial was then created, and the rest is history.
This technique is still used in the factory today and has led bottlegreen’s cordial to become the fastest-growing cordial brand in 2021 and the number one contributor to premium cordial growth with a market share of 33% (L12W)*.
The range has expanded into pressé in 275ml and 750ml bottles, resulting in bottlegreen becoming the second-fastest-growing ASD brand in 2021 with +20% growth in 2021, accelerating to +26% L12W*.
bottlegreen’s manufacturing, situated in the Cotswold’s, is BRC AA* approved with its own label capability and is also a much-loved international brand.
bottlegreen is an SHS Group-owned brand, SHS Sales & Marketing began working with the brand in 2011 and currently manages the sales and distribution of the bottlegreen range throughout all trade channels.
"SHS Sales & Marketing has been instrumental to the success of our soft drinks portfolio, their channel expertise ensures proactive relationships with our current customers and a focussed approach to our target distribution."
Brendan Loughran, Head of Business Unit Ireland, SHS Drinks